She gets her wish

Pregnant belly ad nets 2 tix at 50-yard-line

Boy, oh boy . . . or girl.

Has Jennifer Gordon got a story to tell her newborn.

The Lake View woman will be advertising an online auctioning company on her bare, eight months-pregnant belly at the Super Bowl on Sunday -- for a pair of 50-yard line tickets for herself and her equally die-hard Bears fan husband.

"This is going to be a heck of scrapbook to show the baby someday," Gordon, said Wednesday, lifting up her lucky No. 34 Walter Payton jersey to reveal the red and blue uBid.com logo she'll be displaying to the world.

Gordon, 35, selected the Chicago-based business from the 200-plus e-mail inquiries she received after posting her unique ad space proposal on the Internet last week.

Some offers were a little "wacky" and a few were X-rated, helping Gordon whittle down her decision.

UBid.com seemed like the most logical choice because No. 1, it's local company, and No. 2, it seeks nontraditional ways to advertise, said Gordon, a public relations manager.

"This is by far the most extraordinary marketing event I've been exposed to," uBid's CEO Bob Tomlinson said.

Tomlinson decided to contact Gordon when he saw the Bears season ticket holder on TV and in newspapers talking about her "My Body for Your Super Bowl Tickets" proposition. Tomlinson asked his wife, a mother of three, if it was worth pursuing his connections for two tickets for Gordon.

"Go for it," she told him.

uBid.com will host a baby pool sweepstakes on its Web site for the weight, gender and birth date of "Baby Gordon" following the Super Bowl.

"In 2007, the most exciting thing we have going on is the birth of our first child, and the second most exciting thing is being able to attend the Super Bowl," a smiling Gordon said, rubbing her belly next to husband, Mitch. "Baby Gordon will be the only person in his or her class to say, 'Hey I was at Super Bowl 41.' "

The ad on Gordon's midsection will be touched up with nontoxic paint Friday before she leaves for Miami.

Gordon's baby is due March 10.

Rummana Hussain

The culinary comparison between Chicago and Indianapolis is (dare we say it?) as lopsided as the statistical competition between Bears quarterback Rex Grossman and the Colts' Peyton Manning.

No problem. Mayor Daley has grown accustomed to getting the shaft when it comes to betting on Chicago sports teams -- even when they win. Good thing the mayor is so confident about a Bears victory.

Wednesday, the mayor laid the mother of all Taste of Chicago spreads and threads on the line that the Bears will beat the Colts and bring the Lombardi Trophy back home to Chicago after a 21-year hiatus. The booty laid out at the Cadillac Room at Soldier Field would take a moving van to truck down to Indy.

It includes such Windy City staples as cheesecake, ribs, burgers, sausages, nachos, pizza, beer, wine, nuts, hot dogs, Italian beef, popcorn, pretzels, nachos, coffee, candy and cinnamon rolls.

But Daley has added 18 new items, including a shirt, belt buckle, tie, cuff links, kabobs, catfish, English muffins, pasta, corned beef hash, caramel cake, sandwiches and a whole pig on a spit.

Indianapolis Mayor Bart Peterson hasn't placed his bet yet. But when he sees what Chicago is offering, he's likely to be intimidated, to say the least.

"What we're trying to show is that Chicago is a great city with hospitality -- great fashion designs. We have all types of food from every part of the city. . . . What we're really showing is what the character and fabric of the city is all about," Daley said.

Fran Spielman

Don't be surprised if you see extra officers cracking down on Super Bowl revelers Sunday. Illinois State Police and dozens of local agencies, including the Chicago Police, are joining forces to "Bear" down on those intent on drinking and driving.

If you're going to drink, "act like a responsible coach and prepare a game plan" to keep those who partied too much from getting behind a wheel, Illinois Department of Transportation officials are urging.

IDOT is funding $175,000 for a media campaign to keep roads free of impaired drivers and to pay police overtime.

To celebrate the Bears' stellar season, the Museum of Science and Industry will offer free general admission beginning today through Wednesday.

Patrons hoping to catch the Body Worlds 2 exhibit, the U-505 on-board boat tour and the Omnimax and 3-D Theaters will still have to purchase additional tickets, although Body Worlds 2 will be discounted during the weeklong Bears promotion.

Mayor Daley doesn't want to talk about it -- so as not to sound cocky or to give the Colts bulletin board fodder -- but the city is finalizing plans for a Tuesday parade and rally IF the Bears win the Super Bowl.

Although the exact route has not been set, there is talk of ending any celebration in Daley Center Plaza, the same location of the rally following the Bears' 1986 Super Bowl win. Although plans are still in a state of flux, it's unlikely to be a parade of the ticker tape variety because of the cold.

Stay tuned.

Contributing: Rummana Hussain, Dave Newbart, Fran Spielman