Updated: September 4, 2012 6:16AM
If you get caught in traffic near Roosevelt Road this weekend or can’t find a hotel room, you can thank Lollapalooza.
And we mean that sincerely.
The three-day music festival that kicks off in Grant Park on Friday has turned into a huge boon for Chicago.
Since the musical roadshow made Chicago its permanent home in 2005, it has turned the first weekend in August into a big money maker, the Sun-Times’ Mark Konkol reported on Thursday.
Downtown hotels are nearly all booked, show attendance is expected to reach 300,000 and restaurants and rock venues nearby are expecting a big boost. The city and the Park District are expected to take in $6 million in tax revenue and its share of ticket sales.
Event organizers, well aware it hasn’t always been an easy ride for them and the city, describe the journey this way: “Through ups, downs [and upside downs], music history has been made and re-made with each passing year.”
Chicago is a better place for having been along for the ride.