Massive crowd eggs Beijing Apple store
By JOE MCDONALD AP Business Writer January 13, 2012 8:18AM
A policeman tries to drag away people who refused to leave the Apple Store in Beijing Friday, Jan. 13, 2012. An angry crowd shouted and threw eggs at Apple's Beijing flagship store after it failed to open on schedule Friday to sell the popular new iPhone 4S model. (AP Photo/Andy Wong)
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Updated: February 15, 2012 8:05AM
Angry customers and gangs of scalpers threw eggs at Apple Inc.’s Beijing store Friday after the iPhone 4S launch there was canceled due to concerns over the crowd’s size.
Apple reacted to the outburst by postponing iPhone 4S sales in its mainland China stores to protect customers and employees. The phone still will be sold online and through its local carrier.
The incident highlighted Apple’s huge popularity in China and the role of middlemen who buy up limited supplies of iPhones and other products or smuggle them from abroad for resale to Chinese gadget fans at a big markup.
Hundreds of customers including migrant workers hired by scalpers in teams of 20 to 30 waited overnight in freezing weather at the Apple store in a shopping mall in Beijing’s east side Sanlitun district.
The crowd erupted after the store failed to open on schedule at 7 a.m. Some threw eggs and shouted at employees through the windows.
A person with a megaphone announced the sale was canceled. Police ordered the crowd to leave and sealed off the area with yellow tape. Employees posted a sign saying the iPhone 4S was out of stock.
“We were unable to open our store at Sanlitun due to the large crowd, and to ensure the safety of our customers and employees, iPhone will not be available in our retail stores in Beijing and Shanghai for the time being,” said Apple spokeswoman Carolyn Wu.
AP
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