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Crowds gather along inaugural parade route

A bprepares lead President Barack Obama's inaugural parade Capitol Hill WashingtMonday Jan. 21 2013 after president's ceremonial swearing-ceremony during 57th

A band prepares to lead President Barack Obama's inaugural parade on Capitol Hill in Washington, Monday, Jan. 21, 2013, after the president's ceremonial swearing-in ceremony during the 57th Presidential Inauguration. (AP Photo/New York Times, Doug Mills, Pool)

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Updated: January 21, 2013 11:25PM



The Barack Obama “brand” was on full display along the parade route as fans waited for the president to travel from Capitol Hill to the White House.

Many wore Obama t-shirts, ski caps, hoodies and buttons. One woman wrapped herself in an Obama beach towel for extra warmth. A popular item was the canvas tote bag with pictures of the Obama family on the front and back. Some waved small flags with Obama’s likeness on them.

Meanwhile, TV cameras are busy “pre-positioning.” They’re getting ready to get video of Obama’s limo in the motorcade, including when he gets out to walk the route.

Four flatbed trucks — after being given the once-over by Secret Service, of course — are allowed to join the motorcade in front of Obama’s car. Reporters, photographers, TV cameramen and anchors ride in the open-air bed, facing the motorcade to take pictures, to film tape and to see what’s happening. You may even see some anchors doing live stand-ups with the motorcade in the background behind them.



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