GM extends vehicle refund program to January

General Motors Co. says its money-back guarantee -- key to its revival -- is going so well it will extend the program into early 2010.

The automaker launched its "May the Best Car Win" campaign in September as a way to get consumers to try GM cars and trucks with minimal risk. Consumers have been leery of the Detroit company since it filed for bankruptcy protection earlier this year.

The program, which offers refunds within 31 to 60 days of purchase, was slated to last two months and end Nov. 30. But it will now last until Jan. 4, 2010.

A GM official said Thursday more people are considering GM's four brands -- Chevrolet, Cadillac, GMC and Buick -- and few vehicles have been returned.

"We're starting to see big consideration changes and opinion changes," he said.

AP