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Beats Electronics — tech-meets-fashion in a colorful way

FILE - In this Aug. 17 2013 phoSeattle Seahawks' Richard Sherman wears Beats headphones before preseasNFL football game against Denver

FILE - In this Aug. 17, 2013 photo, Seattle Seahawks' Richard Sherman wears Beats headphones before a preseason NFL football game against the Denver Broncos, in Seattle. Apple's $3 billion purchase of Beats Electronics, by far the company's largest acquisition, is at least in part recognition that Beats founders Dr. Dre and Jimmy Iovine might be able to help Apple incorporate more style and flair into its premium technology gadgets —especially a coming wave of wearable devices. (AP Photo/John Froschauer, File) ORG XMIT: NYBZ161

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Updated: May 30, 2014 12:47PM



Beats Electronics — tech-meets-fashion in a colorful way



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