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Jon Bon Jovi launches fragrances this fall

FILE - This July 27 2011 file phoshows singer JBJovi performing during BJovi's 'Open Air Tour' show Estadio Olympico BarcelonSpain.

FILE - This July 27, 2011 file photo shows singer Jon Bon Jovi performing during Bon Jovi's "Open Air Tour" show at Estadio Olympico, in Barcelona, Spain. Avon Products Inc. announced Monday, July 2, 2012, that the 50-year-old rock star is the company's newest celebrity fragrance partner. He'll appear in ads for both Unplugged for Her and Unplugged for him. The company said the inspiration for both scents is the unique feeling one has listening to a favorite song. The goal is ìan emotional connection.î The women's version, which will be available through Avon representatives and online in October, is a floral oriental perfume, and the men's is a woody floral musk fragrance. It will go on sale in November. (AP Photo/Job Vermeulen, file)

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Updated: August 4, 2012 6:18AM

Jon Bon Jovi is going Unplugged in a bottle. Avon Products announced it will launch the 50-year-old rock star’s scents this fall. He’ll appear in ads for both the men’s woody musk and women’s floral fragrances.

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