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Style guru Stacy London wants to know your story

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Stacy London will discuss her new book at 7 p.m. Monday at Wentz Hall, 171 E. Chicago, Naperville. Tickets are required (free with “The Truth About Style” purchase at Anderson’s Bookshop). For information: (630) 355-2665;

Updated: November 22, 2012 6:19AM

Style guru Stacy London doesn’t subscribe to that old adage, “You are what you wear.”

She prefers, “You wear what you tell yourself that you are.”

Her new book, “The Truth About Style” (Viking, $32.95), is about reinventing your look. “Everyone is in some form of denial,” London says. “We get stuck in ruts. That’s why I don’t ask people to tell me their biggest fashion problems. I say, ‘Tell me your story.’

“Once you see how someone sees themselves, you can show them a new version of the story. With a new perspective, you can see yourself in a completely different way and get out of your fashion rut.”

She says that those who feel they should lose a few (or many) pounds shouldn’t avoid cute looks this fall.

“Size really doesn’t matter to me,” she says. “I gained 15 pounds last year. Now, I look at my body and it’s totally different.

“Whether you’re a 2 or a 12, it’s about playing to your body’s shape right now.”

What’s the best way to slim your body with fashion? “You never want to miss an opportunity to create a waistline. Belt a dress. Find a skirt with a nice, high, defined waist regardless if you have a tummy or if you’re super curvy. Create an hourglass frame even if you feel that you’re not the ideal size right now.”

Fall’s best fashions play right into her philosophy. “We’re going to see voluminous, wider skirts than A line. These create a lovely silhouette on every woman. You don’t have to create bulk by using this volume of skirt if you make your waist smaller with a belt. Add a nice kitten heel for a very flattering look.”

She says that primary color is big, but so is black and white. “There’s also a lot of houndstooth with a nod to the early ’60s.

“I’m also loving cobalt blues,” she says. “There are amazing reds and yellows out there. Polka dots are also huge this fall, but you can also do a neutral color palette and pair it with skinny jeans or a pencil skirt.”

On the road, she focuses on making her fans feel good about themselves.

“I want to make fall fashion shopping less overwhelming,” she says. “There’s just so much. I want to talk to people about their ages, lifestyles, body and their budget. I want them to feel good. That’s the purpose of fashion.”

Big Picture News Inc.

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