Facebook unveils social search feature
By BARBARA ORTUTAY AP Technology Writer January 15, 2013 12:12AM
FILE - In this May, 26, 2010 file photo, Facebook CEO Mark Zuckerberg talks about the social network site's new privacy settings in Palo Alto, Calif. Zuckerberg turns up at business conventions in a hoodie. Cocky is the word used to describe him most often, after billionaire. He was Time's person of the year at 26. So when he takes Facebook public, why would he follow the Wall Street rules? The company is expected to file as early as Wednesday, Feb. 1, 2012 to sell stock on the open market in what will be the most talked-about initial public offering since Google in 2004, maybe since the go-go 1990s. Around the nation, regular investors and IPO watchers are anticipating some kind of twist - perhaps a provision for the 800 million users of Facebook, a company that promotes itself as all about personal connections, to get in on the action. (AP Photo/Marcio Jose Sanchez, File)
Updated: January 15, 2013 12:38PM
MENLO PARK, Calif. (AP) — Facebook CEO Mark Zuckerberg has unveiled a new search feature on the world’s biggest online social network.
Called “graph search,” the new service lets users search their social connections for information about people, interests, photos and places. Until now, Facebook users were unable to search for friends who live in a certain town or like a particular movie. With the new feature, people can search for friends who, say, live in Boston who also like “Zero Dark Thirty”.
Zuckerberg says the search feature is “privacy aware.” That means users can only search for content that has been shared with them.