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Dodge celebrates 100 years with special editions

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The Dodge Model 30 did a lot more than simply turn some heads 100 years ago when its creators John and Horace Dodge assembled and publicly sold the first of the state-of-the-art cars.

Fast forward 100 years and the brothers would be shocked to see what became of their ideal Model 30 spec design and how their ingenuity and perseverance over many economical and engineering obstacles over those years did not hold them back from delivering some of the most innovative and most recognized vehicles of their time.

To mark the calendar for 100 years, the new-age Dodge team decided to recognize the historical birthday, the monumental achievements of the brothers Dodge, as well as a not-so-subtle nod to power and performance by introducing two very special editions for 2014: The 100th Anniversary Dodge Charger and the 100th Anniversary Dodge Challenger.

The two 2014 Dodge special editions, focused on Dodge’s two most iconic brands, combine innovative modern technology, established muscle-car styling and commemorative design details. These two cars did not simply receive 100th Anniversary floor mats and out they went. The treatment of the 100th Anniversary badging is subtle and styled along with the color choices available for the exterior paint and interior cabin upholstery.

From the center cap badging on the 20-inch five-spoke rims and front fender, to the High Octane Red paint and granite crystal grille, the exteriors of the 100th Anniversary Special Edition Challenger and Charger have the expected exterior attitude that has defined these iconic Dodge brands.

Inside the cabin there is subtle Anniversary “Dodge Est. 1914” and “100” badging.

The luscious Nappa leather interior seating in deep Molten Red or Foundry Black hues offers a distinctive cloud overprint and brass-colored stitching. Unique graphite touches accent the interior, which is unique to the special edition models.

Both the 100th Anniversary Edition Charger and Challenger models are equipped with:

• Performance flat-bottom steering wheel

• 100th Anniversary splash screens on the Uconnect touchscreen

• High-Octane Red Pearl Coat exterior (traditional colors are also offered)

• Premium berber carpet floor mats with embroidered logos

• 100th Anniversary key fob

• 100th Anniversary fender badging

The limited edition Dodge packages begin at $2,000 for the Charger and start at $2,500 for the Challenger. Both the vehicles can be ordered with the 3.6-liter Pentastar V6 or the 5.7-liter Hemi V8.

One-hundred years is a long time for anything to live and the Dodge named has managed to prevail through tough times and challenges from competition whch aims to duplicate the commitment to performance and style that is so prevalent in the 2014 special edition Dodge Challenger and Dodge Charger. Check out both of these stunning Dodge icons at the 2014 Chicago Auto Show.



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